I recently got to join Jamie Nau, Summit CPA Group’s Director of Accounting, and Stephen G. Pope, founder of SGP Labs, on the Modern CPA Success Show podcast to discuss the importance of incorporating videos in your marketing strategy. In this episode, Stephen talks about the importance of incorporating videos in your marketing strategy. He discusses how videos … Read more
Last week I had a chance to tag along in Stephen Pope’s presentation to accounting firm owners on Marketing Strategies to Grow and Scale Your Practice: Leverage your knowledge and expertise to drive business growth through thought leadership and content marketing. We will walk you through how to stand out and build a trusted brand. … Read more
Be complete with your profile. At the bare minimum your profile should include a professional image, your current position and 3-5 previous positions, your last school, and a link to your website or blog if you have one. These pieces of information will help present and former colleagues locate you and verify your identity in … Read more