Having worked in the publishing industry and with authors over the last 15 years, I’ve seen this a million times. A person writes a book. Person thinks they’re going to make a million dollars on their book. The book is going to be their retirement plan. In reality, the typical self-published authors sells 250 copies.Continue reading “Why You Need a Book Marketing Plan”
Category Archives: book marketing
Creating a Book Marketing Plan [Podcast Episode]
Creating a Book Marketing Plan with Kelly Schuknecht and Author Dan Kenner [Podcast Episode] I am so excited to share this podcast episode with you! Dan Kenner, author and host of The Casual Author podcast, asked me to join him on his podcast to talk about how to create a book marketing plan. I metContinue reading “Creating a Book Marketing Plan [Podcast Episode]”
4 Simple Steps for Creating a Book Marketing Plan
Whether you’ve self-published your book or you’re working with a traditional publisher, you’re going to need to think about how to market your book. Even if a traditional publisher is marketing your book for you, there’s still a lot you need to do as the author to maximize those promotional efforts. Creating a book marketingContinue reading “4 Simple Steps for Creating a Book Marketing Plan”