As a blogger you have two choices: 1. You can simply post content and wait for your readership to grow (the “if you build it they will come” philosophy). Readers will find your blog by search engines. If you’re lucky, they might share a post within their own social networks which can draw even more … Read more
Search Engine Optimization (or SEO) is the process of getting a website (or blog) to show up higher in search engine rankings. The higher your site shows up when someone searches online by specific keywords, the more visitors your site will have. As an author, your website or blog is promoting your book, so you … Read more
Last week I wrote a brief post about blogging for authors with a couple tips to help you get started. Blogging is a great way to build content and use that content to promote your book. This can be done in a variety of ways. As a non-fiction writer, you may use your blog to … Read more