BOOK REVIEW: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

✭✭✭✭ ABOUT THE BOOK (from Amazon): By now it’s clear that whether you’re promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary […]

BOOK REVIEW: Platform by Michael Hyatt

 ABOUT THE BOOK (from Amazon): Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform. To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and […]

How to Use Social Media to Promote Your Book

Social media is one of the best book marketing tools available to authors. It is the digital era’s version of word of mouth marketing, and it is free, easy to use, and effective. Some of the most popular social sites include Facebook, Twitter, and Pinterest. Regardless of which sites you decide to use, there are a […]