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Tag: social media

BOOK REVIEW: Platform by Michael Hyatt

 ABOUT THE BOOK (from Amazon): Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform. To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently… Read more BOOK REVIEW: Platform by Michael Hyatt

How to Use Social Media to Promote Your Book

Social media is one of the best book marketing tools available to authors. It is the digital era’s version of word of mouth marketing, and it is free, easy to use, and effective. Some of the most popular social sites include Facebook, Twitter, and Pinterest. Regardless of which sites you decide to use, there are a few tips to maximize your marketing efforts. Here is what you need to know about using social media to promote your book. Always include a cover photo. Ideally, this photo should be the cover of… Read more How to Use Social Media to Promote Your Book