VIDEO BOOK REVIEW: The EMyth Accountant by Michael E. Gerber

About The EMyth Accountant (from Amazon):

Distilled small business advice for accounting practices

Many accountants in small and mid-size practices are experts when it comes to their professional knowledge, but may not have considered their practice as much from a business perspective.

Michael Gerber’s The E-Myth Accountant fills this void, giving you powerful advice on everything you need to run your practice as a successful business, allowing you to achieve your goals and grow your practice. Featuring Gerber’s signature easy-to-understand, easy-to-implement style, The E-Myth Accountant features

  • Gerber’s universal appeal as a recognized expert on small businesses who has coached, taught, and trained over 60,000 small businesses
  • A recognized and widely respected co-author and leader in the accounting field

The E-Myth Accountant is the last guide you’ll ever need to make the difference in building or developing your successful accounting practice.


My Video Book Review:

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VIDEO TRANSCRIPT:

Welcome to another video book review. This week, we are looking at The E-Myth Accountant by Michael Gerber.

I read The E-Myth Revisited by Michael Gerber a couple of years ago. And I thought the message was great, but the book was boring. I know that that book was really popular. I just thought it was boring.

The primary message in The E-Myth Revisited is that, as a business owner, you should be working on your business rather than in your business.

In The E-Myth Accountant, Michael Gerber, who is co-author with M. Darren Root as his, uh, subject matter expert, they walk accounting firm owners through the process of making this a reality for their firm.

One of the quotes I like is: “The problem with most accounting firms, is that the systems thinker, the entrepreneur is completely absent. And so as the vision.”

This book is a must read for any accounting firm owner who wants to get out of the daily grind of compliance-based work to increase the value of their services and grow their firm.

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