COVID-19 has forced most of us to get over our fear of (or reluctance around) being on video. I have been fortunate to be able to work from home for almost 14 years now. When I first started working from home, meetings over video wasn’t even a thing. But over the last few years, videoContinue reading “How to Become a Pro at Live Video”
Having a video marketing strategy is important to your business success, but while video marketing has many benefits, it also comes with some challenges. If you want to increase brand awareness, improve SEO and boost leads and sales, there are some key factors you need to consider. Here are 9 video marketing challenges, and the solution to each.
YouTube makes it easy for users to forward videos they like, and they often do, which easily turns video marketing into viral marketing. Here are five ways to use videos in your book marketing efforts: Create a book video trailer or hire a company to create and distribute one for you. Be sure to shareContinue reading “Five Ways to use Videos in Your Book Marketing Efforts”