Summary of Qualifications
Over six years of Executive and Director level responsibility, managing day-to-day operations of a fully-distributed fast-growth startup. Leadership includes: finance (development of contracts and payment structures), employees and staff (training, procedures, policies and budgets), marketing (related to content strategy, email automation, data analytics and social media) and overall team leadership in a remote environment. Extremely analytical with nearly 15 years of experience in SQL. Experience with Google Analytics, Basecamp, MailChimp, HTML and CSS. Strong leadership, communication and organizational skills.
Outskirts Press, Inc. — Parker, CO
Executive Vice President (2013 – present)
Currently oversee the day-to-day operations of a fully distributed self-publishing and book marketing company. Supervise all of the company departments, including Corporate Marketing, Sales, Operations, Customer Service, Accounting, Royalties, Author Services, Production and Published Author Support. Responsibilities include creating the necessary systems to streamline our process and increase efficiency, conceptualizing, developing and marketing new products and services for authors and analyzing data to report on company sales, revenues, production and P&L.
Vice President (2011 – 2012)
Hired as the VP of Outskirts Press in 2011 (and promoted to EVP in 2013). Tasked with overseeing and improving the company’s core, author-centric departments: Author Services, Production, and Post-Publication Author Support.
Director of Author Support (2008 – 2011)
Developed and managed the Author Support/Marketing Department, expanding it by developing a series of marketing products to create a new revenue stream for the company.
Independent Contractor (2007 – 2008)
Facilitated the process of obtaining corporate and title-specific press releases from a team of writers and distributing the final press releases online using targeted keywords to maximize SEO potential. Also assisted the CFO with the complex accounting process of calculating and reporting book sales on a monthly basis, royalties on a quarterly basis.
James Madison University — Harrisonburg, VA
- BA Modern Foreign Languages — Spanish
- Currently working on Front End Web Development Techdegree.
Recommendations can be viewed at any time on my LinkedIn profile: www.linkedin.com/in/kellyschuknecht
Additional references are available upon request.