BOOK REVIEW: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

BOOK REVIEW: The Art of Social Mediaby Guy Kawasaki and Peg Fitzpatrick ⭐️⭐️⭐️⭐️ ABOUT THE BOOK (from Amazon): By now it’s clear that whether you’re promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager toContinue reading “BOOK REVIEW: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick”

BOOK REVIEW: Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk

ABOUT THE BOOK (from Amazon): New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprintContinue reading “BOOK REVIEW: Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk”

Hashtags, hashtags, hashtags! #Instagram

In his book JAB, JAB, JAB, RIGHT HOOK, Gary Vaynerchuk says about Instagram, “Hashtags matter here, maybe even more than they do on Twitter.”  He goes on to explain that hashtags are the way people will find your content on Instagram. I had read this book on the way home from a recent trip toContinue reading “Hashtags, hashtags, hashtags! #Instagram”