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Category: Social Media

Getting Video Reviews for Your Book and How to Use Them

Reviews (particularly good ones) from readers can help new potential readers get a better idea about your book and why they might be interested in reading it.  One way to make the most of your reviews is to ask your reviewers to post a video of their review of your book.  You can host a giveaway for readers who post a review for your book by video.  They can post the review on their own YouTube account and then share the link within a blog comment or send you the… Read more Getting Video Reviews for Your Book and How to Use Them

Where is the Social Media Marketing Interview This Week?

If you’re looking for this week’s social media marketing interview, don’t worry.  We’ll be meeting Valerie Jennings of Jennings Social Media Marketing next week. In the meantime, I wanted to take a one-week break to remind you social media fans out there that if you know of a social media marketing expert I should interview, let me know. I have a running list of folks to contact, but need more. Even if they don’t refer to themselves as an expert (since most of them won’t), I’m looking for social media… Read more Where is the Social Media Marketing Interview This Week?

Recap of the Science of Timing Webinar by Dan Zarrella

This week I attended the Science of Timing webinar by HubSpot Social Media Scientist, Dan Zarrella (@DanZarrella).  I had never attended a webinar by Dan Zarrella before, and I found it very informative.  I would certainly attend another webinar done by him any time!  Here are a few things I learned from this particular webinar: Twitter Don’t be afraid to tweet too much.  People who tweet 22 times per day have the most followers. TAKEAWAY: Tweet more.  Tweets sent late in the day and week are the most retweetable. Facebook 80%… Read more Recap of the Science of Timing Webinar by Dan Zarrella