What is Social Media?

According to Wikipedia, social media is “media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques.”  Social media is shared through social networking sites, where users come together and create friendships (two-sided, i.e. Facebook) or fan-based relationships (one-sided, i.e. Twitter).  Users share information with one another and have control overContinue reading “What is Social Media?”

Creating a Facebook Page to Promote Your Book, 5 Easy Steps

This post was originally published in 2011.Due to its popularity, I have updated it on June 4, 2015. Given that the number of active users on Facebook is now nearly 1.5 billion, most likely you already have a Facebook account, along with your neighbor, your grandma and your college roommate.  With all of the connections you already have onContinue reading “Creating a Facebook Page to Promote Your Book, 5 Easy Steps”

Decoding the Twitter Language

Now that you’re using Twitter, have you noticed some tweets that seem to need decoding?  That’s right, “Tweeters” have their own language, but don’t let it intimidate you.  Twitter’s Help Center offers an entire glossary on Twitter terms, so you’re obviously not alone! Here are a few of the common acronyms and symbols to knowContinue reading “Decoding the Twitter Language”