FROM AMAZON: The Internet offers a unique, two-way marketing medium. Used correctly, it can help organizations of all sizes to get attention, attract customers, and build sales. From design to content and search engine optimization, this book provides a complete model for successful internet marketing in organizations of all sizes. MY REVIEW: I “met” IanContinue reading “BOOK REVIEW: Conversation Marketing by Ian Lurie”
Category Archives: Book Review
BOOK REVIEW: Thank God It’s Monday! by Roxanne Emmerich
ABOUT THE BOOK (from Amazon): Thank God It’s Monday! is about loving what you’re doing and creating massive results. Roxanne Emmerich introduces you to two CEOs: one desperately struggling to stay afloat and another who’s discovered a better route to growth and profitability. As you join them both on their journey, you’ll gain valuable insightsContinue reading “BOOK REVIEW: Thank God It’s Monday! by Roxanne Emmerich”
BOOK REVIEW: Juliet, Naked by Nick Hornby
ABOUT THE BOOK (from Amazon): Nick Hornby returns to his roots-music and messy relationships-in this funny and touching new novel which thoughtfully and sympathetically looks at how lives can be wasted but how they are never beyond redemption. Annie lives in a dull town on England’s bleak east coast and is in a relationship withContinue reading “BOOK REVIEW: Juliet, Naked by Nick Hornby”