How to Use Social Media to Promote Your Book

Social media is one of the best book marketing tools available to authors. It is the digital era’s version of word of mouth marketing, and it is free, easy to use, and effective. Some of the most popular social sites include Facebook, Twitter, and Pinterest. Regardless of which sites you decide to use, there are a […]

Creating a Facebook Page to Promote Your Book, 5 Easy Steps

This post was originally published in 2011. Due to its popularity, I have updated it on June 4, 2015. Given that the number of active users on Facebook is now nearly 1.5 billion, most likely you already have a Facebook account, along with your neighbor, your grandma and your college roommate.  With all of the connections you already have […]