Reviews (particularly good ones) from readers can help new potential readers get a better idea about your book and why they might be interested in reading it. One way to make the most of your reviews is to ask your reviewers to post a video of their review of your book. You can host aContinue reading “Getting Video Reviews for Your Book and How to Use Them”
Author Archives: Kelly Schuknecht
Interview with Social Media Marketing Expert: Valerie Jennings of Jennings Social Media Marketing
Every Monday I post an interview with a social media marketing expert. My blog focuses on using social media to promote books (particularly self-published books), and I believe authors can really learn a lot about successful social networking by following the experts. This week we meet Valerie Jennings, CEO and Founder of Jennings Social Media MarketingContinue reading “Interview with Social Media Marketing Expert: Valerie Jennings of Jennings Social Media Marketing”
The 5 Be’s of LinkedIn Etiquette
Be complete with your profile. At the bare minimum your profile should include a professional image, your current position and 3-5 previous positions, your last school, and a link to your website or blog if you have one. These pieces of information will help present and former colleagues locate you and verify your identity inContinue reading “The 5 Be’s of LinkedIn Etiquette”