Vlogging For Beginners

In order to vlog (blog by video posts), you will need a computer with a webcam and microphone or some other video recording device that allows you to upload your video to your computer (Flip cameras are popular for this). Develop a list of general topics that would be of interest for your target market. Continue reading “Vlogging For Beginners”

Interview with Social Media Marketing Expert: Rob Pene of Mission Driven Brand

Every Monday I post an interview with a social media marketing expert. My blog focuses on using social media to promote books (particularly self-published books), and I believe authors can really learn a lot about successful social networking by following the experts. This week we meet Rob Pene, Lead Strategist with Mission Driven Brand, LLCContinue reading “Interview with Social Media Marketing Expert: Rob Pene of Mission Driven Brand”

BOOK REVIEW: Marketing in the Moment by Michael Tasner

ABOUT THE BOOK (from Amazon.com): With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work–without wasting a fortune on trial and error? Get this book, that’s how! Top Web marketing consultant Michael TasnerContinue reading “BOOK REVIEW: Marketing in the Moment by Michael Tasner”