Awesome Author Blog — Seth’s Blog

Seth Godin is the author of 12 bestsellers.  Yes, 12.

He’s amazing.  And he’s amazingly inspirational.

I own several of his books (with plans to read them all), but the only one I have read so far is Linchpin: Are You Indispensable?  I usually review every book I read, but I think I just didn’t even know where to start with that one.  I absolutely recommend it (in fact, I bought a copy for all of the managers I supervise at Outskirts Press). Maybe someday I will re-read it and post a review at that time.

Godin’s blog (or “Seth’s blog”) is unique.  The design is simple and he posts almost daily. Many of his posts are very short, but every one of them is thought-provoking and/or inspirational.  In addition, Godin makes it easy for readers to share his posts, with links to Twitter, Google+, LinkedIn and Facebook at the bottom of every post, and/or follow his posts in whichever manner readers prefer – email, RSS, Facebook or Twitter.

By providing excellent (and free) content for a wide audience, Godin ropes in the followers who then want to share his wisdom with their own communities.  And, as new folks visit his blog, they receive subtle plugs for his book that they now want to buy so they can read more.  Genius.

Have you come across any “Awesome Author Blogs?” If so, please share in the comments below!

Published by Kelly Schuknecht

Kelly Schuknecht is a marketing director with a background in the publishing industry and a passion for all things related to books. She blogs about book marketing because she loves helping authors navigate the world of social media to discover new ways to promote and sell their books. If you're looking for something good to read, you can find Kelly's top picks here: www.kellyschuknecht.com/book-faves.

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