Getting Video Reviews for Your Book and How to Use Them

Reviews (particularly good ones) from readers can help new potential readers get a better idea about your book and why they might be interested in reading it.  One way to make the most of your reviews is to ask your reviewers to post a video of their review of your book.  You can host a giveaway for readers who post a review for your book by video.  They can post the review on their own YouTube account and then share the link within a blog comment or send you the video file.  You can then post those reviews on your blog by embedding the videos within blog posts.  As a giveaway, you can give a copy of your book to one reviewer per month, or, better yet, since they’ve already read your book, you could offer an Amazon gift card or a copy of another one of your books or something of value to your audience.

DISCUSSION: Have you received any video reviews for your book?  If so, what did you do with it?

Published by Kelly Schuknecht

Kelly Schuknecht is a marketing director with a background in the publishing industry and a passion for all things related to books. She blogs about book marketing because she loves helping authors navigate the world of social media to discover new ways to promote and sell their books. If you're looking for something good to read, you can find Kelly's top picks here: www.kellyschuknecht.com/book-faves.

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