In order to vlog (blog by video posts), you will need a computer with a webcam and microphone or some other video recording device that allows you to upload your video to your computer (Flip cameras are popular for this).
Develop a list of general topics that would be of interest for your target market. If you are comfortable speaking on these topics, simply coming up with a headline for each post might be all you need to do before your press “Record.” If you need an outline to help you stay focused and on topic, create one and keep it within your view, but out of the camera’s view. Don’t write out what you will say and read it word-for-word. If you are very uncomfortable at first, you may need to do this for a few practice rounds and then cut it down to an outline when you are more comfortable with what you want to say.
Create an appropriate background or environment for your video. This may depend on the subject matter of your post. For general, professional topics, choose a location with minimal clutter, distractions (i.e. other people or pets) and personal things (such as family photos) in the background.
Record the video. The first few times you do it, you may need to do some practice runs and/or record the video a few times until you’re satisfied with the final result. Upload the final video file to your YouTube account. Once it is processed you can get the embed code from YouTube and paste it into your blog post. You may want your post to include text with a summary of what is included in the video for those who prefer to read rather than watch the video.